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Highway Code: Publicity

Question for Department for Transport

UIN 138103, tabled on 10 March 2022

To ask the Secretary of State for Transport, what budget his Department has allocated to publicising changes to the Highway Code implemented in January 2022; and what proportion of that budget has been spent to date.

Answered on

15 March 2022

The Department for Transport has allocated and will spend over £500,000 raising awareness of the changes to The Highway Code this financial year.

The campaign includes radio and social media advertising. Additional media investment has also been provided by Transport for London and Transport Scotland to amplify the campaign in those areas.

Further communications are planned later in the year, to align with seasonal increases in active travel, to help embed the changes and encourage uptake of the new guidance. The Department for Transport has allocated over £1 million to support this activity in the next financial year. However, this funding remains subject to the Cabinet Office professional approval process.

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