To ask the Secretary of State for Digital, Culture, Media and Sport, what steps his Department plans to take to encourage visits to zoos as soon as relevant covid-19 restrictions are eased.
13 April 2021
My Department plans to take a number of steps to encourage a range of tourism activities following the easing of restrictions.
The Global Travel Taskforce last year committed the Government to publish a Tourism Recovery Plan in support of the sector. The Government intends to set out proposals in the Spring, including plans for a marketing campaign to welcome visitors back to the UK as soon as it is safe to do so.
When holidays are permitted again, we will work with VisitBritain, VisitEngland and local partners to champion the UK’s diverse tourism offer once again - just as we did with last year’s Enjoy Summer Safely and Escape The Everyday campaigns.
We will continue to work with industry to provide assurance regarding when people can safely visit attractions - as demonstrated through the We’re Good to Go industry standard, which has been used by over 45,000 businesses, including several zoos.