To ask the Secretary of State for Business, Innovation and Skills, if he will publish the television advertising schedule and list the television channels being used for the Great Britain campaign; and if he will estimate the cost of (a) producing the commercials for that campaign and (b) each television advertising slot by time and date of broadcast.
1 December 2015
The commercials are being shown on a wide variety of channels to reach the broadest spread of British businesses, including ITV, Channel 4, Channel 5 and satellite channels. Individual advertising spots are confirmed with broadcasters a few days prior to broadcast. The average cost of producing a commercial is £48,000 and to date 18 have been produced.