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Teachers: Training

Question for Department for Education

UIN 209179, tabled on 12 September 2014

To ask the Secretary of State for Education, what estimate she has made of the cost of advertising for initial teaching training courses in each year since 2010.

Answered on

13 October 2014

The estimated cost of advertising for initial teacher training courses for each financial year since 2010 is:

2010-11

2011-12

2012-13

2013-14

Estimate of advertising costs

£3,530,000

£2,480,000

£4,650,000

£1,480,000

These estimates include purchased media space in TV, newspapers, magazines, posters and online.

The changes in expenditure over this period reflect the change in delivery of advertising, which emphasises digital and social media marketing, and other promotional activity over television and press advertising.

Named day
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